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Topline
Because of false copyright claims, YouTube took down — after which reinstated, with an apology — the radios of widespread YouTube streaming channel Lofi Lady, a well-liked music channel that broadcasts stress-free hip hop music its subscribers say they take heed to whereas learning.
Key Info
Lofi Lady relaunched its channels at midday ET on Tuesday, two days after YouTube eliminated the radios on account of copyright takedown notices.
The file label “FMC Music Sdn Bhd Malaysia” issued a Digital Millennium Copyright Act, or DMCA, takedown of Lofi Lady’s streams, in keeping with a screenshot of the discover Lofi Lady tweeted on July 10.
On Monday, a YouTube spokesperson responded to Lofi Lady’s tweet, confirming the “takedown requests were abusive” and terminating the claimant’s account.
The takedown sparked broader on-line criticism — together with 3,500 tweets underneath the hashtag #BringBackLofiGirl — of YouTube’s copyright strike insurance policies, the place three legitimate DMCA complaints in 90 days ends in account termination.
Critics have emphasised that unhealthy actors can weaponize the coverage by falsely reporting movies they need taken down.
All through the takedown, YouTube customers left feedback on the now-defunct stream expressing their gratitude for the net neighborhood Lofi Lady’s stream has created by means of music and the in-stream chat perform.
YouTube didn’t instantly reply to a request for remark.
Large Quantity
20,843. That’s the size, in hours, of Lofi Lady’s steady music livestream earlier than YouTube took it down. Though a brand new stream has began, the unique video nonetheless shows YouTube’s “This live stream recording is not available” discover.
Key Background
Lofi Lady is much from alone, as any content material proprietor can subject a DMCA takedown in the event that they declare their content material was revealed on-line on any platform with out their permission. The system is a part of a United States copyright legislation that Congress handed in 1998. Within the years since, the variety of copyright claims has exploded. As early as 2016, Google — which owns YouTube — stated it handles roughly two million copyright takedown notices per day.
And with the expansion of the content material creator trade, YouTubers who depend upon the platform and its adverts for earnings have repeatedly known as for change. Even for Lofi Lady, this weekend’s takedown was the channel’s third, following incidents in 2017 and 2020.
Essential Quote
“We’re shocked and disappointed to see that there’s still not any kind of protection or manual review of these false claims,” Lofi Lady posted on Twitter Monday. “At the end of the day, it was entirely out of our control, and the sad part is that there was no way to appeal beforehand/prevent it from happening.”
Tangent
Lofi Lady’s avatar, which is an animated depiction of a woman listening to music whereas writing an essay, is impressed by the protagonist of the anime movie Whisper of the Coronary heart. Through the years, she has expanded right into a beloved web presence and is commonly the topic of cosplays and Halloween costumes.
Additional Studying
YouTube eliminated widespread ‘Lofi Lady’ streams after it obtained false and ‘abusive’ copyright claims (Enterprise Insider)
YouTube Apologizes for Eradicating Iconic Lofi Lady (Vice)
YouTube says it’ll reinstate Lofi Lady’s livestreams after false copyright declare (NBC)
YouTube channels are being held hostage with false copyright claims, however the platform’s palms are tied (Enterprise Insider)
YouTube’s copyright declare system abused by extorters (BBC)
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