TikTok has taken the world by storm – over a billion individuals use it at this time!
As TikTok continues to develop in recognition, an increasing number of entrepreneurs are on the lookout for methods to get their movies to face out from the competitors and obtain extra views.
And why wouldn’t they?
TikTok exposes you to new audiences you won’t have discovered on different platforms. It is without doubt one of the few locations the place you’ll be able to virtually assure getting in entrance of Gen Z.
However getting all these GenZ and millennial eyeballs to your content material requires extra than simply driving on the newest developments and praying your movies to go viral.
Whereas there isn’t any surefire method of success, you are able to do a couple of issues to enhance your probabilities of being observed.
On this weblog put up, we’ll share a few of the finest suggestions and tips for getting extra views in your TikTok movies. So should you’re prepared to begin gaining extra publicity on your content material, Let’s see get extra views on TikTok.
What Precisely is a TikTok “View”?
Each social media platform defines a view in another way. For instance, on TikTok, it’s thought-about to be a view as quickly as your video begins taking part in. And if the viewer watches it a second, third, and even a number of occasions, every of these classes will probably be thought-about as views too.
As you’ll be able to see, getting views is just not probably the most difficult factor. Nevertheless, should you’re hoping to get viewers to look at till the tip of your movies, that’s a distinct ball sport.
How A lot Do You Get Per View on TikTok?
In 2020, TikTok launched its Creator Fund, which formally permits the app’s hottest and profitable customers to earn cash by way of their content material. There isn’t any particular cost plan or set price; nevertheless, TikTok pays out $0.02 and $0.04 per 1,000 views.
So clearly, the extra views you get for a video, the extra money you may make. Nevertheless, to be able to be a part of the Creator Fund, there are a couple of necessities it’s good to meet:
- You have to be 18 years or older.
- You want a minimal of 10,000 followers.
- You need to have had a minimal of 100,000 video views within the final 30 days.
- You have to dwell within the UK, US, Germany, France, Spain, or Italy.
- Your account should meet the Pointers and Phrases of Service as set out by the TikTok Group.
In the event you don’t suppose that is achievable, don’t concern! There are a number of different methods you may make cash on this app. For instance, you would associate with a model you resonate with and receives a commission to promote their merchandise (and the alternative may be accomplished should you’re a enterprise seeking to promote your items), or you’ll be able to merely use your TikTok account to promote your merchandise.
How Do You Get Extra TikTok Views?
It doesn’t matter what purpose you could have for utilizing TikTok, one factor stays true: the extra views you get, the higher engagement. After all, some individuals have steered that you should purchase views, however that is often by no means a good suggestion, no matter which social media platform you’re contemplating doing it for.
Sure, the variety of views you get will shoot up at first, however in the long term, people usually discover that their engagement charges drop and their variety of followers doesn’t even improve. So as a substitute, make investments your time and use the following tips – your view metrics will rapidly begin rising.
1. Use Hashtags
That is a particularly highly effective device because the TikTok algorithm makes use of hashtags to establish and categorize what you’re posting about in order that it might advocate it to viewers who could also be . You can additionally have a look at the present trending matters and be a part of the dialog utilizing these hashtags.
2. Hop on These Sound Impact Developments
You gained’t discover developments solely within the hashtag division on Tiktok. Lots of the songs additionally undergo phases the place they’re wildly standard, like Supalonely by Benee or Say so by Doja Cat.
Right here’s a step-by-step course of to utilizing trending sounds in your video:
Step 1: To start, faucet “+”
Step 2: Choose “Sounds” on the prime of your display screen
You can too use TikTok’s Uncover Web page to search for Sounds. Merely kind the tune’s title into the search area and scroll to find “Sounds.”
The TikTok algorithm determines which songs are trending based mostly on TikTok customers’ habits, video shares, and, after all, performs.
Step 1: Browse the sound library, then faucet the sound and choose it
Step 2: File your video, and your chosen sound will play as you movie
3. Do a Duet
No, we’re not suggesting you do a TikTok video with another person. This function means that you can share a split-screen with one other video – it may be one in all your individual or one other person.
You’ll be on the opposite half of the display screen, and relying on the video you’re utilizing, you’ll be able to sing alongside, do a overview, or perhaps a humorous dialogue. What’s nice about this concept is that you should use content material that you recognize has been standard, so getting extra views must be simple.
Check out Vessi, a Canadian shoe firm identified for making waterproof sneakers and performing admirably on TikTok, because of the model’s good use of Duet to create viral movies and attain a bigger viewers.
The Duet giveaway was one of many firm’s most profitable efforts.
This can be a easy however extraordinarily highly effective technique – a Duet together with your followers, wherein you showcase your merchandise whereas additionally giving them the prospect to win free merchandise.
It’s a win-win state of affairs. You get to succeed in a wider viewers and exhibit your unimaginable merchandise, whereas your followers get to win free prizes.
4. Goal the Proper Viewers
That is all the time an vital factor to recollect – focusing on a sure sub-category of TikTok viewers means that you can create consistency and a tone of voice that resonates together with your viewers.
As soon as you recognize this, you will discover different accounts or communities and see what content material they’re producing, their hashtags, and extra. Then, use this as inspiration by yourself TikTok account.
5. Phrase Your Caption Correctly
True, a TikTok caption solely offers you 150 characters to mess around with. It’s not a lot, but it surely is sufficient to seize your viewers’s consideration and get them to look at your video.
Your caption additionally serves as a great spot to get the dialog going together with your viewers within the feedback part. The extra you get your viewers to interact with you, the higher – particularly for the TikTok algorithm.
6. Promote Your TikTok Movies on All Your Social Media Accounts
Whether or not you’re utilizing TikTok for private or enterprise causes, it’s unlikely that you just’re solely utilizing one social media platform.
Nevertheless, suppose TikTok is simply a component of your advertising and marketing technique. In that case, you need to undoubtedly promote your TikTok video in your different channels, as this will likely entice extra of your followers to view your TikTok movies.
7. Get Viewers to Watch Your Complete Video
A view is a view whether or not somebody watches the primary two seconds of your video or the entire thing. Nevertheless, getting viewers to look at your total video is important. The TikTok algorithm views this favorably and is extra prone to present your movies within the For You Web page suggestions.
So carry retention to your movies?
First, contemplate including headings that specify your video and content material that invite viewers to Duet, sew, or remark. You might accomplish this within the video and your caption by placing a name to motion.
Ask questions in your caption and encourage individuals to submit feedback. Then, after they do remark, begin a dialogue with them. Add worth to the dialog as a substitute of brief, one-word feedback to maintain individuals coming again to your remark part.
Look how Walmart does it completely.
8. Submit at The Proper Time
When you’ve decided who your target market is, you’ll be able to start to study when is the perfect time to put up on TikTok for them. TikTok is utilized in very other ways by working moms, college-age fashionistas, influencers, and companies.
Thankfully, TikTok offers analytics that will help you decide when your movies obtain probably the most engagement. Do not forget that TikTok is a world app, so your viewers could not even be in the identical nation, not to mention the identical time zone, as you.
9. Prioritize High quality
Whereas it’s true that almost all of TikTok movies are shot on individuals’s telephones, that’s no purpose to stint on high quality. It’s best to nonetheless use correct framing, good lighting, and the perfect sound high quality doable. All of those parts will hold customers . To not point out that TikTok prioritizes higher-quality movies on the For You Web page.
10. Submit A number of Movies Per Day
It might appear counterintuitive to get extra views on a single video, however the extra movies you put up, the extra publicity you’re prone to get. For instance, should you make a video in regards to the health club and somebody who’s watching exercise TikToks sees it, they might go to your web page and watch your different movies.
The most effective half is that you just gained’t have to fret about your followers’ feeds being flooded. As well as, as a result of TikTok curates every thing it does, it gained’t really feel as overwhelming as it might should you posted a number of Instagram images or Fb movies per day.
In the event you really feel the strain of sustaining a relentless posting schedule on TikTok, then use a TikTok scheduler. For example, SocialPilot lets you create and schedule posts for a number of TikTok from a single dashboard.
So, say goodbye to the repetitive activity of handbook posting and concentrate on enhancing the standard of your TikTok movies.
After studying all of the following tips, it’s clear that there are quite a few methods to enhance your movies that don’t rely solely on “tricking” the algorithm. TikTok is, definitely, the most effective platforms for creators. It emphasizes enjoyment and rewards customers for being creative. Total, the extra you’ll be able to join with an viewers, the higher your content material will carry out.