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Which social media administration instrument, Kontentino or Agorapulse, is best? To reply that query, we’re going to have a look at each social media administration platforms and examine product options, costs, and the opinions from present and ex-customers.
By the top of this submit, you’ll have a transparent thought about whether or not to place Agorapulse on the highest of your Kontentino alternate options checklist and which wins the Agorapulse vs Kontentino debate.
Earlier than we dig into who has the perfect product options, I’m going to go away this, from the famend overview web site, Capterra, right here:
Scoring a full 9/9, the reviewers on Capterra clearly really feel that Agorapulse has higher social media administration options than Kontentino. However this implies nothing if we don’t know why.
Why does Agorapulse have higher social media administration options than Kontentino?
An efficient social media administration platform must make social media administration as simple, environment friendly, and stress-free as doable.
Due to this fact, the platform or instrument you select must have the next 4 options, as a naked minimal:
Each Agorapulse and Kontentino have these 4 options, however let’s have a look at why Agorapulse’s are higher than Kontentino’s.
Publishing Options: Agorapulse vs Kontentino
Each social media administration platforms have publishing options that make the creation, scheduling, and posting of content material fast and straightforward. Nevertheless, Agorapulse has just a few extras that make these duties even simpler.
For instance, Agorapulse has a built-in picture modifying characteristic that means that you can make edits to your content material, even after you’ve scheduled it. This implies you may catch errors and shortly adapt your content material to last-minute modifications.
You can too duplicate content material and tweak it for various social media networks from one, central place.
And you need to use good filters to simply discover photos, movies, or paperwork which have been saved within the media library. You can too use the “used content” filter to cease you from posting duplicate content material.
Kontentino doesn’t have any of the time-saving publishing extras that Agorapulse has.
Reporting Performance: Agorapulse vs Kontentino
On G2, Agorapulse scored 18 factors greater than Kontentino for its reporting capabilities.
That is an summary of why that’s.
Content material tagging
To trace the efficiency of a bit of content material, you want the flexibility to tag it.
Whereas each platforms help you add tags to your content material, Kontentino solely means that you can use these tags to search out content material, to not monitor or report on it.
Agorapulse enables you to label your content material so you can’t solely discover it, but in addition analyze its efficiency, run detailed reviews, and set up what subjects and kinds of content material work, and which don’t.
Knowledge and metrics
Kontentino solely means that you can report on the next 4 metrics and accumulate fundamental information which you can already get from Fb Enterprise Supervisor:
- Web page/submit cumulative attain
- Web page likes and unlikes
- Engagement charges
- Competitors evaluation
Agorapulse collects complete information from every of the social media networks you’ve got linked to your account.
The social media administration instrument Agorapulse offers you clear insights into issues like:
- Variety of impressions
- Crew efficiency
- Crew exercise
- Model consciousness
- Demographics
- Greatest day and time to publish
- Greatest submit kind to publish
Plus, Agorapulse is the one social media administration platform that connects to Google Analytics, auto-adds UTMs to content material, and allows you to measure and show Social Media ROI. So, in case you’re trying to safe extra finances or develop your group, Agorapulse is the social media administration instrument for you. (Put it on prime of your Kontentino alternate options checklist and check out us out.)
Customized reviews
Agorapulse’s report builder means that you can create a customized report in simply three clicks. You possibly can choose the info you need to report on (even when it’s from a number of sources), choose the kind of report you need to create, after which export it. Easy!
Kontentino’s report builder enables you to create a customized report … however it’s important to select whether or not you desire a textual content, submit, or graph report. With Kontentino, you may solely use one set of information from one supply at a time. This makes their so-called customized reviews fairly un-customizable. This all additionally takes effort and time to create a report of any actual worth.
Content material calendar: Agorapulse vs Kontentino
Clearly, the reviewers on G2 want Agorapulse’s content material calendar.
Agorapulse’s content material calendar has options that make viewing the content material inside the content material calendar simpler than Kontentino does.
For instance, with Agorapulse, you may filter the content material calendar by standing, content material kind, and label so you’ll find the content material you’re searching for, shortly and simply. You can too view the calendar in checklist view, so you may see every scheduled submit in additional element. That makes modifying and proofreading content material simpler.
Kontentino doesn’t have this characteristic. Furthermore, it doesn’t have content material filters both, so it’s important to manually trawl by means of your calendar to search out what you’re searching for. Plus, with Kontentino, it’s important to scroll up and all the way down to see a full month.
With Agorapulse, you may see the whole month in a single go.
You can too view your calendar by week or by month with Agorapulse, which is simpler for monitoring efficiency.
You possibly can solely view the calendar by month with Kontentino.
Connection to main social networks: Agorapulse vs Kontentino
What’s the purpose in having a social media administration platform that can assist you handle your social media accounts if it doesn’t connect with all the key social networks?
Kontentinto means that you can join your account to Fb, Instagram, LinkedIn Pages, and Twitter.
Agorapulse means that you can connect with all of those networks, nevertheless it additionally enables you to connect with TikTok, LinkedIn Profiles (which is significant for private manufacturers), YouTube, and Google My Enterprise.
Want I say any extra?
Abstract: Which instrument has the higher social media administration options?
Earlier, we noticed that Capterra reviewers gave Agorapulse three factors greater than Kontentino for its social media administration options.
G2 reviewers clearly really feel the identical, giving Agorapulse an total rating of 8.8 for its social media administration options, and Kontentino simply 8.6.
This makes Agorapulse the winner in regard to product options.
Plus, let’s not neglect which you can’t join Kontentino to 4 of the key social media networks which you can join Agorapulse to. Would you actually pay for a social media administration platform that doesn’t connect with all the key social media networks?
I suppose that may depend upon the worth.
Agorapulse vs Kontentino: Which Gives the Higher Worth for Cash?
Provided that Agorapulse has the perfect social media administration options, you’d assume it might be astronomically costlier to make use of, wouldn’t you?
It isn’t.
Agorapulse
Kontentino
Each platforms supply 4 pricing tiers, and each provide the choice to create your personal, customized pricing plan.
However that is the place the similarities finish.
Though, on its pricing web page, Kontentino claims you’ll “pay only for what you need,” it’s not true. It’s Agorapulse that enables its customers to solely pay for what they want, not Kontentino.
Let me clarify.
Agorapulse makes use of a pay-per-user pricing mannequin as a result of they imagine in solely charging their prospects for what they want and what they use.
As an illustration, say you’re proud of the options you’ve got in your present plan, however you want extra customers or profiles. With Kontentino, you’d must improve to the following tier, which might value you much more. With Agorapulse, you may keep in your current plan and simply purchase further customers and/or profiles for $15 a bit.
So that you see: You actually just do pay for what you want with Agorapulse. They perceive that firms have completely different social media administration wants at completely different phases of progress.
Talking of progress, Agorapulse can be extra dedicated to supporting enterprise progress by means of social media than Kontentino is. When you don’t want to connect with greater than three social networks and don’t plan to publish greater than 10 posts a month, you need to use Agorapulse totally free. That is good for solopreneurs and start-ups that want a serving to hand to get began.
Kontentino doesn’t supply these struggling firms a free choice. That is additional proof that Kontentino doesn’t perceive the wants of its prospects, and it doesn’t assist enterprise progress by means of social media. Does this sound like the precise social media administration instrument for you?
Agorapulse vs Kontentino: Which Is the Folks’s Favourite?
As you may think about, there are a whole lot of buyer opinions on websites like G2 and Capterra. So, to determine which, out of Agorapulse and Kontentino, has the perfect opinions, I’ll offer you a quick abstract of the highest professionals and the commonest cons of each. Then you may see for your self which is the popular social media administration instrument.
High causes to make use of Agorapulse #1: effectivity
Agorapulse customers love the platform as a result of it creates day-to-day efficiencies, which depart them with extra time to give attention to the larger ROI duties.
For instance, customers can share their content material calendar with inside and exterior stakeholders to get suggestions and approval. This removes bottlenecks and streamlines the approval course of.
“The efficiency of scheduling posts for our clients has increased using Agorapulse.” – Social Media Director
“Thanks to my new ability to automate social media, my team and I can upload content to Facebook, Instagram, and the like faster and more efficiently.” – Internet Developer
“Agorapulse helps our team work more efficiently.” – Advertising and marketing Government
High causes to make use of Agorapulse #2: customer support
One of many largest advantages of getting Agorapulse as your social media administration platform is its award-winning, 24/7, buyer assist.
Day or night time, in case you run into an issue with the instrument, have a query, or a social community goes down while you urgently must publish a submit, there’ll at all times be somebody there, going above and past, to assist and assist you.
What extra may you ask for?
“I like everything, but the biggest plus I find is the great response when it comes to customer service. My responses are answered right away, and feedback is given when needed.” – Insurance coverage Director
“Agorapulse has the best customer service I’ve experienced. Their live chat reps respond in less than a minute and are very helpful and easy to talk to. They are receptive to feedback and suggestions too!” – Copywriter
“Agorapulse gives you the hope that everything will be ok and has the most amazing customer service ever who are there to help you and guide you no matter what the problem is.” – Advertising and marketing and PR Government
High causes to make use of Agorapulse #3: Complete however simple to make use of
If a instrument, platform, or piece of software program is obscure or overly difficult, are you doubtless to make use of it?
Most likely not.
Agorapulse is famend for its clear and intuitive interface that make navigating across the platform fast and straightforward. And, as we noticed earlier, this simplicity doesn’t dilute the effectiveness of its options: It truly is the complete package deal.
“If you need a full suite of easy-to-use social media marketing tools I strongly recommend Agorapulse.” – Managing Director
“Much more powerful and easy to use than the big competitors.” – Physiologist
“Try it: It’s got easy-to-use, advanced features for those who want to manage social networks more efficiently.” – Advertising and marketing Government
High causes to make use of Kontentino #1: easy and straighforward
Some social media administration platforms will be overwhelmingly difficult and tough to make use of (ahem, Hootsuite). Not Kontentino, although. Its customers like its plain simplicity.
“Kontentino is a straightforward tool that will allow you to reduce the number of emails related to content approval for some social media channels.” – Advertising and marketing Government
High causes to make use of Kontentino #2: Buyer assist
Like Agorapulse, Kontentino additionally affords its prospects good customer support, particularly throughout the onboarding and set-up section.
“Anytime I have a question, I get it immediately answered by Kontentino’s associates. They are all kind, and with the first initial setup, they helped me a lot.” – Social Media Specialist
“The customer service is just great. You always talk to a real person and not a bot.” – Head of Communications
High causes to make use of Kontentino #3: Crew collaboration
Most social media administration instruments (together with Agorapulse and Kontentino) are constructed within the cloud. Meaning inside and exterior stakeholders can entry it at any time, from wherever they’re on the earth.
And since social media content material usually wants approval earlier than it goes dwell, most instruments will even supply their customers an approval course of and centralized content material administration options, akin to a shared inbox and content material calendar, in order that groups can collaborate with no issues.
Kontentino (and Agorapulse) isn’t any exception to this:
“We don’t need to send a lot of e-mails to each other. Every part of the team can check the plan for social on Kontentino and write corrections directly into it.” – Social Media Supervisor
“You can collaborate easily with copyeditors, designers, and other team members” – Digital Advertising and marketing Specialist
“It allows you to collaborate with your team quickly.” – Communications Officer
Widespread Cons About Agorapulse
Agorapulse does get detrimental suggestions, like this, for instance:
- “There should be more educational resources available.” – Small Enterprise Proprietor
- “I dislike the way you can’t reorder imagery like the way you can with Facebook Business Manager.” – Small Enterprise Proprietor
However probably the greatest issues about this platform is that Agorapulse makes use of detrimental suggestions as a possibility to develop and make its social media administration instrument even higher for its customers.
For instance, just a few months in the past, some feedback got here in in regards to the incapacity to trace the efficiency of Instagram reels. So, they prioritized the event of this characteristic, and now, customers can monitor the efficiency of their Instagram reels!
Similar to that!
The identical occurred with the flexibility to connect with TikTok and having the ability to preview content material in a like-for-like Instagram Grid format.
Most of their new options come from detrimental suggestions: TikTok integration and Instagram Grid preview at the moment are dwell!
You communicate, and Agorapulse listens.
Widespread Cons About Kontentino
As we found earlier, it’s simple to grasp why Kontentino will get a number of detrimental suggestions across the simplicity of its reviews and one-dimensional information and monitoring capabilities:
- “The analytics could be more complex. Hopefully, they will upgrade those a bit.” – On-line Marketer
- “Analytics were lacking some of the overviews we needed.” – Copywriter
- “No reporting options for LinkedIn. I know I can get these straight out of LinkedIn itself, but I’d like to be able to get everything in one place.” – Enterprise Proprietor
- Nevertheless it’s not simply the reporting options that Kontentino customers battle with. Many additionally battle with the platform’s outdated consumer interface:
- “It’s a bit slow and the UI needs an upgrade.” – Managing Director
- “It’s not as aesthetically pleasing as I’d like.” – Artistic Director
And, though most software program services and products will expertise the odd, random bug, publishing glitches and inconsistencies appear to occur as a rule with Konentino:
- “The bugs in my account made me wonder if I was the only one who experienced these problems.” – Social Media Specialist
- “Lately, there have been problems with posting. It shows me that a post has been published, but the Facebook timeline doesn’t show that it has been posted.” – Enterprise Proprietor
- “Kontentino doesn’t always publish my social content on Instagram.” – Communication Supervisor
- “It would be helpful if the error messages provided more information on what caused the error and what steps I can take to fix it.” – Advertising and marketing Specialist
Conclusion: Why Agorapulse Ought to Be High Your Konentino Alternate options Record
I promised that, by the top of this text, you’d know which out of Agorapulse and Kontentino was the higher social media administration instrument. And now, you understand!
With the perfect social media administration options, the perfect worth for cash, and the perfect buyer opinions, there’s no query that Agorapulse is the perfect social media administration instrument.
Why not see for your self and join a free demo proper now?
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